Session outline:
In this Deming Network webinar, speaker John A Dues challenges conventional thinking about what “improvement” really means and how we know when it has occurred, introducing a powerful new philosophy for educational leadership rooted in W. Edwards Deming’s System of Profound Knowledge.
Drawing on real experiences from United Schools in Columbus, Ohio, John explores how a shift away from competition-driven management toward cooperation and teamwork can transform schools. Through practical stories and examples, you will see how systems thinking, variation, knowledge, and psychology come together to create lasting, positive change.
In this session, you will:
- Redefine what improvement means in education
- Explore Deming’s System of Profound Knowledge and its four components
- Challenge traditional management approaches that create conflict and competition
- Discover how a Win-Win philosophy fosters collaboration, trust, and better outcomes
- Learn how these ideas are being applied in a real school system today
Creator: CQI (Uploaded 6 March 2026)
Date of recording: 24 February 2026
Duration: 37 minutes
Price: Members – free, Non-members – £10